Could Taylor Swift "improve" the world economy?
BUSINESS
07-07-2023

IFOTO: WEB
Publicado: 07-07-2023 14:04:19 PDT
The Eras Tour has been a significant boost to the United States economy
Ever since Taylor Swift announced her tour, The Eras Tour, with plans to perform in dozens of countries, her name has remained in the conversation.
So much so that even the Canadian Prime Minister, Justin Trudeau, took to Twitter to ask her to add Canadian shows to her tour, as there are no scheduled dates there. Additionally, a member of parliament threatened to file a formal complaint with the Parliament of Canada to get Swift to come to the country.
But why has the Taylor fever reached this extreme? For economic reasons. The singer's performances generate a substantial amount of money in the cities she visits.
One website stated that The Eras Tour could contribute at least $5 billion to the US economy.
The Eras Tour has been a significant boost to the United States economy. This can be attributed, in part, to the passion of Americans for live music, even in times of economic difficulties.
During the pandemic, the relationship between fans and musicians has become even more important, and people are willing to spend money to witness unforgettable live performances.
Seeing artists like Taylor Swift performing a three-hour set or experiencing the transcendence in Beyoncé's mosh pit can be considered a valuable experience for fans, and they are willing to invest in those experiences. These demands for unique experiences have benefited the economy by boosting ticket sales, creating employment in the music industry, and stimulating concert-related tourism.
And that's not all. The impact of Swift's tour is so significant that the debate is divided between analysts who believe her concerts could prevent an economic recession in Australia by reviving its economy, while others argue that, on the contrary, the artist could worsen inflation in the country.

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